Faraday future is an American start-up technology company focused on the development of intelligent electric vehicles. With the concept car the FFZERO1 creating a lot of buzz and mystery surrounding the company, we were tasked to create an expansive identity guideline book that would live via print and online to show how this mystery will slowly be revealed when the FF91 car was to launch. Also, allowing employees to gain easily access a constantly changing brand.
Company: Faraday Future
*Collaboration between the fF team*
Project Type –
Branding, Interactive, Print